These days, there are a lot of people trying to figure out how to start a podcast. It seems like a very admirable thing to do for those who have something to say and feel like they are an expert on the topic, but is it too saturated in today’s world? Some people believe that it’s getting tougher than ever to actually have success as a podcaster, but with some general know how, it can turn out to be a pretty good move.
For starters, the important thing to beginning a podcast is understanding that being specific can usually be a better way to have success. Too many people are doing podcasts on general topics, so unless they already have a built in fanbase, they just aren’t going to be able to have the type of success they are hoping for.
Some niche markets are not going to have a ton of listeners, but those who are very interested will be engaged. It’s not so much about reaching high numbers, as it is getting engagement and see where it goes from there. As time goes on, people who might not be as into that particular niche will still try it out and give things listen to see how it goes.
Advertising is something that people need to get into eventually in order to justify doing a podcast and taking up so much time. It is nice to start something out as a passion, but time is money. If a podcast wants to be professional and sound great, those in charge need to make at least a little bit of money to help make ends meet. Otherwise, it ends up being a huge hassle, and that’s when a lot of podcasts will burn out.
Speaking of burning out, it’s important to pace everything from the beginning. No one wants to be overwhelmed by doing a podcast schedule at such an extreme amount of time. Don’t feel the need to release several episodes a week if that can’t be sustained.
Finally, keep in mind that the goal should always be to have fun from the beginning when starting a podcast. If it’s not fun in the very beginning, it’s certainly not going to be fun later on. Even if the podcast ends up making money, it’s not a loved passion that so many people fine the time for whenever they want to. Instead, it feels like a job that gets more and more frustrating. At that point, it might as well be a more traditional type of job.
By following a few general tips, starting a podcast is never going to feel overwhelming in the slightest. If anything, people are going to be happy about where they are going, and the possibility of making money doing something that is loved. It’s definitely a crowded market these days, but those who bring something unique to the table will always find ways to have success. It’s not going to be overnight, but there are still opportunities there for sure.
